Ministry of Consumer Affairs, Food & Public Distribution has launched an online portal called “Grievance Against Misleading Advertisements” (GAMA) wherein people can
register their complaints relating to misleading advertisements.
GAMA, online portal would be focusing on seven sectors viz. food, agriculture, health, education, real estate, transport and financial services.
Govt. mentions that during the period between 01.04.2018 and 31.03.2019, a total 3884 complaints was received on GAMA portal. Out of these, 2235 have been resolved and 1040 were rejected being incomplete or not pertaining to misleading advertisement.